Services
- Web Design
- Webflow Development
- CMS Architecture
- Content Strategy & Migration
- Multi-Region Localization
- Interactions & Integrations
Overview
Caseware helps accounting firms, governments, and enterprises streamline audit and financial reporting with greater accuracy, efficiency, and reduced risk. As a global leader in assurance and compliance technology, Caseware serves customers across a dozen markets—each with its own language, product mix, and regional requirements.
As the company's global footprint grew, its web presence had not kept pace. Caseware's marketing operated across 12 separate regional websites, each maintained independently. The fragmentation made consistency difficult and day-to-day management harder than it needed to be.
The goal was to consolidate all of their websites into a single, scalable platform. A global Webflow Enterprise site that could strengthen the brand while still giving each region the flexibility to manage localized content.
8020 partnered with the Caseware team to bring this to life into Webflow, building a component-based, multi-region architecture, migrating content from every existing entity, and establishing a localization system that supports both translated content and market-specific pages.
The Challenge
While each site served its market, the underlying fragmentation created real friction.
Localization was more than a translation problem. Each region carried its own product lineups, solution pages, and contact workflows on top of language differences spanning Spanish, French, German, Dutch, and Danish.
The project needed to accomplish several goals simultaneously:
- Leverage Webflow’s localization features to consolidate 12 regional websites into a single Webflow project
- Migrate content from multiple CMS collections without losing valuable information
- Build a shared component library that maintains global brand consistency
- Preserve the structure, hierarchy, and metadata integrity of existing content
- Establish a foundation the Caseware team could manage and scale
Discovery and Onboarding
The partnership began with an onboarding session to introduce both teams, align on tools, and immerse 8020 in Caseware's brand and goals.
From there, the team established the working foundation for the project: a dedicated Slack channel and ClickUp access for daily communication and progress tracking, alongside a refined project plan and timeline that mapped out key milestones across all phases.
This phase set the cadence for the collaboration and ensured both teams shared a clear view of scope, sequencing, and ownership before any migration or design work began.
Content Migration Strategy
The migration strategy was the backbone of the entire project. The goal was to create an organized framework that unified Caseware's existing entities into a single Webflow site while ensuring an accurate, structured transition WordPress.
Using visual site audit tools including Screaming Frog, 8020 built a complete inventory of all existing content—mapping page structures, URLs, and dependencies across every live site. That inventory fed a series of content workshops with the Caseware team to review static pages, map CMS-driven content, and apply a "Keep, Kill, Combine" exercise to decide what to retain, consolidate, or retire.
As in every migration, there is content that couldn't be transferred one-to-one. 8020 provided proactive recommendations and alternatives within Webflow's capabilities, ensuring nothing was lost in translation.
This phase delivered:
- A full site audit and content mapping
- A collaborative "Keep, Kill, Combine" exercise to guide consolidation
- A finalized sitemap and navigation framework
- An Airtable content map to track content readiness, ownership, and progress heading into design
UI Design Hand-Off
The phase opened with a handoff meeting to walk through brand guidelines, the style guide, and high-level site behavior. Caseware provided finalized Figma files for both desktop and mobile.
8020 layered in UX recommendations alongside technical and performance optimizations that created a solid foundation for the build.
Localization + Regional Architecture
Before development began, 8020 established the localization system that would power all 12 Caseware marketing sites within one Webflow Enterprise environment.
Using Webflow's native Localization features, the team created the locales and architected the URL structure that let each region manage its own mix of translated and region-specific content—while drawing from a unified global locale build that preserved brand consistency.
Crucially, localization went beyond language. Alongside Spanish, French, German, Dutch, and Danish translations, each regional site carried its own product lineups, solution pages, and contact experiences tailored to its market. 8020 configured the CMS so that localized and region-specific fields could coexist cleanly, letting Caseware's marketing teams manage shared global assets alongside local variations.
This phase delivered:
- A localized CMS and URL strategy
- Migration and QA handled per locale
- Regional enablement for each market
Webflow Development + Migration
With the architecture defined, 8020 brought the new website to life.
The site was structured using Webflow's CMS, Variables, Components, and Localization features. Each language and region received its own locale, managed within a single project.
During development, 8020 migrated Caseware's WordPress content into the new CMS, mapping it to the structure defined during the content strategy phase. The team also connected the essential integrations, ensuring performance and reporting stayed consistent across regions.
This phase delivered:
- A fully developed Webflow website matching the approved sitemap, collection library, and design specs
- Standard interactions applied throughout
- Basic third-party integration installation
Fun fact
While the 8020 team was developing, the Caseware team had 10+ content contributors updating content and assets throughout all the locales. It's the first time 8020 has had that amount of content contributors (which all of them were new to Webflow) work simultaneously on the project.
QA, Training, and Launch
In the final phase, both teams converged to ensure the transition to Webflow launched cleanly.
8020 ran the standard QA process for migrations—a comprehensive checklist of quality checks across browsers, devices, and breakpoints—to catch bugs, resolve rendering issues, and confirm responsiveness before anything went live.
To set the Caseware team up for long-term ownership, 8020 produced a custom video library of up to three training videos. These equipped the team to build new pages in the Webflow Designer and update text and images through the Webflow Editor—so they could manage and grow the site without ongoing development support.
The Outcome
The unified Caseware platform replaced 12 websites with a single, scalable system built to support the company's continued global growth.
The project delivered:
- Caseware's regional sites consolidated into one Webflow Enterprise environment
- A multi-region localization system supporting five translated languages plus market-specific content
- A shared component library maintaining brand consistency across every market
- A full content migration preserving structure, hierarchy, and metadata integrity
- Region-specific product, solution, and contact experiences managed from one CMS
- A foundation the Caseware team can manage and scale independently
Most importantly, the platform now gives Caseware's marketing teams a single foundation to manage their global brand—launching localized content, rolling out updates across regions, and scaling new markets without the duplicated effort that defined the old multi-site setup.
